Join The Giving Block, Neon One and Community Boost for a deep dive into the nonprofit sector’s top performing trends of 2024.
Is your nonprofit prepared for the 2024 giving season? Explore key trends for 2024 including the biggest change-maker in email campaigns, how to drive larger gifts with crypto, stocks, and DAF grants, and tips to grow your recurring giving program.
During this comprehensive 90-minute webinar, our team of experts chat through the latest data on the nonprofit sector to arm you with tactics that are driving success, common pitfalls to avoid, and barriers you might face along the way. Highlights will include:
- The current landscape of nonprofit fundraising and marketing
- The key fundraising barriers to look out for in 2024
- Practical insights and next steps to help your nonprofit effectively innovate to drive growth
Don’t miss this opportunity to learn from industry experts and elevate your nonprofit’s strategy for 2024 and beyond.
Watch the complete webinar below:
Webinar Summary: Key Insights and Strategies
Meet the Panelists:
- Candace Cody: Director of Events at Community Boost, guiding the discussion.
- Pat Duffy: Co-founder of The Giving Block, specializing in crypto fundraising.
- Abby Jarvis: Nonprofit technology expert from Neon One.
- Michael Goodrum: Digital marketing strategist at Community Boost.
1. State of Philanthropy:
- Nonprofits face revenue growth challenges, with inflation outpacing gains.
- Decline in individual and major donor engagement noted.
- Significant increase in recurring donations, highlighting growth potential.
2. Nonprofit Acceleration Report:
- Many nonprofits anticipate moderate to large revenue growth in 2024.
- Online fundraising is booming, with over 50% of revenue coming from digital channels.
- Budget and time constraints remain major hurdles.
3. Crypto Philanthropy:
- There’s been a surge in crypto donations this year, thanks to the bull market.
- A majority of the top 100 US charities now accepting crypto donations.
- The Giving Block reports significant growth, simplifying crypto acceptance for nonprofits.
4. Effective Fundraising Strategies:
- Focus on building donor relationships based on affinity, not just financial capacity.
- Emphasize personal connections and understanding donor motivations.
- Use technology to support, not replace, human interaction.
5. Marketing Strategies:
- Growing confidence in digital marketing among nonprofits.
- Multi-channel approach is crucial, including email, social media, and direct mail.
- Platforms like TikTok and SMS are emerging as powerful fundraising tools.
6. Future Trends:
- Continued growth in digital advertising and online fundraising.
- Emerging channels like TikTok and SMS are gaining traction.
- Systematizing AI adoption for efficiency and effectiveness in nonprofit operations.
- 7. Actionable Takeaways:
- Consider adopting crypto fundraising and leveraging digital advertising.
- Building and maintaining personal relationships with donors is crucial.
- Explore and test new channels and technologies to drive growth.
