As the crypto industry matures, so does its influence on philanthropy. In Episode 50 of This Week in Crypto Philanthropy podcast, The Giving Block team wraps up a landmark season, reflecting on key trends and how nonprofits can prepare for what’s next.
🎧 Watch the full conversation below to catch every insight and story from this milestone episode.
Highlights from 2025: Crypto Philanthropy’s Breakout Year
Nick Mikhalevsky, Senior Sales Manager at The Giving Block and co-host Pietro Moran, Director of Crypto at Shift4, reflect on a year where crypto not only rebounded but found its stride in the charitable sector.
In just one year, Bitcoin’s value doubled, and despite the volatility, the sector’s overall market size held steady, maintaining a strong presence across global headlines. This stability has helped shift perception in the nonprofit sector. Organizations that once hesitated now see crypto as more than a trend—it’s a sustainable giving channel.
From Hesitancy to Strategy: Institutions Are Going All In
Pietro reflects on the transformation in institutional engagement with crypto over the past 12 months. Nonprofits and companies alike are rapidly moving from curiosity to adoption.
He observes that “Companies in the payments sector [are] making a huge emphasis on crypto, on stablecoins, and Bitcoin.” Fintechs are leading the way, but educational and humanitarian nonprofits aren’t far behind.
Crypto has matured from speculative investment to functional infrastructure, with more organizations treating digital assets as a permanent part of their fundraising strategies. This has led to a notable uptick in crypto-specific campaigns, integrations with major CRM tools, and increased board-level conversations.
Crypto Donors Are More Engaged Than Ever
With 2024 seeing over $1 billion in crypto donations, the trend is set to continue. According to internal data from The Giving Block:
What makes crypto donors unique? They are typically younger, financially savvy, and highly engaged online. Many are attracted to nonprofits that embrace innovation, transparency, and global impact—values that mirror the ethos of crypto itself.
Getting to Know Crypto Donors
Discover the traits, values, and motivations of the next generation of philanthropists in this detailed report.
Favorite Episodes of the Season
With 50 episodes under their belt, Nick and Pietro shared some of the standout moments that marked turning points in industry relevance:
Episode 35: ITRC — How a $3.4 million Bitcoin donation from an anonymous donor(s) is helping the ITRC overcome government funding cuts.
Episode 38: Longevity Science Foundation — How cryptocurrency can enhance philanthropic efforts and democratize access to health information.
Episode 39: Gemini — Highlighting the importance of security and compliance in the crypto space, and the evolving regulatory landscape.
Episode 44: The Blackbaud Giving Fund and JustGiving — Emphasizing the importance of educating both donors and nonprofits about the potential of crypto as a valuable asset for charitable giving.
Nonprofits: Get Ready for the 2025 Giving Season
The year-end giving season is historically the most active period for donations, and crypto is no exception. In 2024, nearly one-third of crypto donations were made in December alone.
Now is the ideal time for nonprofits to audit their donation pages, streamline crypto onboarding, and align messaging with the expectations of digital-native donors.
Pietro advises nonprofits not to delay preparations: “Now’s the time to get your systems in place. Whether it’s adding crypto to your donation options or updating your messaging, don’t wait until Q4 to start.”
Adding cryptocurrency to your giving options signals to modern donors that your organization is future-ready. It also provides a tax-optimized pathway for major gifts that might otherwise go untapped.
Make the Most of the Year-End Season
Is your nonprofit ready to meet the next wave of crypto donors?
👉 Book a meeting with The Giving Block today to launch or optimize your crypto fundraising program.
Don’t miss out on the momentum of the market or the generosity of digital-native donors. Your strategy starts now.
