Basic Attention Token (BAT) is a utility token built on the Ethereum blockchain, designed to revolutionize the digital advertising industry by rewarding users for their attention and providing advertisers with a more efficient way to reach their audience. Integrated with the privacy-focused Brave web browser, BAT aims to create a fairer ecosystem where users earn BAT for viewing ads, publishers receive compensation for their content, and advertisers benefit from improved ad performance and reduced fraud.
What is Basic Attention Token (BAT)?
Discover the key facts about Basic Attention Token (BAT).
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Looking for more resources?
What is Blockchain: Why You Should Care A blockchain is a growing list of records, called blocks, that are linked together using cryptography. Each block contains a cryptographic hash of the previous block, a timestamp, and transaction data. Read more
What is Cryptocurrency? A cryptocurrency is a form of digital currency that uses cryptography and blockchain to encrypt, secure, and verify transactions and proof of ownership. Read more
Why should nonprofits accept cryptocurrency donations? Less than 1% of nonprofits accept cryptocurrency donations. Fifteen years ago nonprofits were skeptical about credit card donations. Read more
